

Joe Rogan is Spotify’s $100 million man, but for the length of one nervous weekend, at least, Neil Young was Spotify’s $20-billion-loss man.

But it would be dangerous to surmise that the very short-term loss the company suffered is an unrepeatable phenomenon, or won’t have ripples. The 11-figure hit that Spotify took in the stock market at the end of last week was recovered Monday, after Rogan’s video quasi-apology was found sufficiently mollifying by financial forecasters. Was the damage he did to Spotify (or to Joe Rogan, or to the whole idea of corporations being responsible for what they pay for) lasting, or just a blip? That may be worked out in the fine points of history, not tomorrow’s headline.
